Why San Diego homeowners are moving now
After the January 2025 wildfires, battery storage became a priority
SDG&E holds the highest average residential electricity rate of any major utility in the continental United States at approximately 46 cents per kWh. At that rate, every kilowatt-hour of solar you generate and consume yourself saves nearly three times the national average. The extreme rate means that even under NEM 3.0's unfavorable export credits of 5 to 8 cents per kWh, San Diego solar systems sized for self-consumption deliver some of the strongest economics in California. Battery attachment rates for new SDG&E solar installations exceeded 50 percent by 2024 because the math is unambiguous: storing solar for evening discharge at 45 to 62 cents per kWh (peak TOU) is worth six to nine times more than exporting it at 6 to 8 cents. San Diego's military communities -- residents near 32nd Street Naval Station, Miramar, and Camp Pendleton -- drive above-average homeownership rates and solar adoption in neighborhoods like Serra Mesa, Santee, and Kensington.
Source: SDG&E 2026 residential rate data; EnergySage battery attachment data SDG&E territory 2024; OhmSnap SDG&E Solar Guide 2026 (2026).